Will Shelley
Web | Print | Design | Marketing
Hi, i’m Will and I am a Graphic Designer. I have worked professionally in the industry for over 20 years. As a young artist years ago I took a job as janitor at a small print shop with the hopes of working my way up to the graphics department. Well, I stuck with it and achieved that goal. Since that time I have acquired multiple skills as a graphic designer and have worked in commercial print houses, web departments, marketing departments and more.
Below i’ve put together an assortment of companies i’ve worked for and projects that I’ve managed.
Experience
Will Shelley
Web | Print | Design | Marketing
Hi, i’m Will
I’m a Graphic Designer and have worked professionally in the industry for over 20 years.
Below i’ve put together an assortment of companies i’ve worked for and projects that I’ve managed and am currently working on.
Dec 2021 – Present
Metro Digital Inc. is a full service commercial printer and ad agency located in Santa Ana, CA.
I’m currently working here as a Graphic DesignerDuties & Accomplishments
• Print Ad Campaigns
• Online Ad Campaigns
• Printed Sales Collateral
• Website Design
• Server Maintenance
• Website Optimization
• Email Campaigns
• Social Media
• Video Ad Creation
• SEO
Project: Web Design for Metro Package Printing ecommerce site. Mobile view.
Project: Web Design for Metro Package Printing ecommerce site. Mobile view.
Jan 2020 – Sep 2021 (contract work)
AccelerAide was an online CBD start-up offering an assortment of products from tinctures to pain creams.
Duties & Accomplishments
• Web/Print Ad Campaigns
• Printed Sales Collateral
• Product Packaging
• Website Maintenance
• SEO
• Social Media
• Video
• Design and build online store
• Brand Continuity
• Increased traffic over the lifetime of company
• Launched multiple advertising campaigns in an unregulated space
Jan 2016 – Dec 2019
Manage all aspects of marketing from print to web to email campaigns.
Duties & Accomplishments
• Print Ad Campaigns.
• Online Ad Campaigns
• Printed Sales Collateral
• Sales Presentations
• Website Maintenance
• Website Optimization
• Email Campaigns
• Social Media
• Video Creation
• Tradeshow Booth Design
• Rebuilt 850 page website on modern platform.
• Created brand identity and continuity across all mediums.
• Tripled online traffic in three years.
• Achieved first page search rankings locally and nationwide.
• Won first place in company go-cart race 2017
Project: Video highlighting new product capabilities of Loc-n-Load mobile video wall. Social Media.
Project: Video highlighting new product capabilities of Loc-n-Load mobile video wall. Social Media.
July 2003 – Dec 2014
Manage and coordinate multiple clients projects from concept through completion. Collaboration with clients to achieve accurate vision of client needs. Coordinate pressmen, consultants, bindery division and outside vendors to meet all project requirements. Work efficiently in fast paced deadline driven environment. Assist sales department in closing web site sales.
Duties & Accomplishments
• Print Ad Campaigns.
• Online Ad Campaigns
• Printed Sales Collateral
• Product Packaging / Rendering
• Website Maintenance
• Website Optimization
• Social Media
• Video Creation
July 2003 – Dec 2014
Manage and coordinate multiple clients projects from concept through completion. Collaboration with clients to achieve accurate vision of client needs. Coordinate pressmen, consultants, bindery division and outside vendors to meet all project requirements. Work efficiently in fast paced deadline driven environment. Assist sales department in closing web site sales.
Duties & Accomplishments
• Print Ad Campaigns.
• Online Ad Campaigns
• Printed Sales Collateral
• Product Packaging / Rendering
Project: BAYSIDE apparel clothing catalog and pricebooks.
